{"id":10314,"date":"2020-08-17T11:00:32","date_gmt":"2020-08-17T09:00:32","guid":{"rendered":"https:\/\/cherrydeck.com\/blog\/?p=10314"},"modified":"2025-01-20T16:32:15","modified_gmt":"2025-01-20T15:32:15","slug":"google-cloud-spotify-karl","status":"publish","type":"post","link":"https:\/\/cherrydeck.com\/blog\/google-cloud-spotify-karl\/","title":{"rendered":"Success Stories: Capturing Spotify’s Customer Campaign with Karl"},"content":{"rendered":"\n
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Client:<\/strong> TBWA\/Chiat\/Day Agency <\/p>\n\n\n\n

Project:<\/strong> Capture the Google Cloud referral campaign for Spotify<\/p>\n\n\n\n

Worked with:<\/strong> Karl Forsberg<\/p>\n<\/div>\n\n\n\n

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\"\"<\/figure>\n<\/div>\n<\/div>\n\n\n\n

The assignment <\/h4>\n\n\n\n

The agency TBWA\/Chiat\/Day<\/a> was looking for a photographer to help capture the Google Cloud Referral Campaign for Spotify. <\/p>\n\n\n\n

The aim of the customer campaign was to share the rate at which Spotify and its innovation is growing. Alongside shooting pictures for the campaign, Karl was also asked to a VIP portrait and environment pictures of the Spotify office.<\/p>\n\n\n\n

The process<\/h4>\n\n\n\n

To find the best fit, TBWA\/Chiat\/Day published the job opening on the Cherrydeck opportunity page<\/a>. <\/p>\n\n\n\n

With this, they were able to receive a shortlist of suitable applications by which they could make their decision on who to work with. <\/p>\n\n\n\n

<\/div>\n\n\n\n
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\"\"<\/figure>\n\n\n\n
\"\"<\/figure>\n\n\n\n
\"photography<\/figure>\n<\/figure>\n\n\n\n
<\/div>\n\n\n\n

The production <\/h4>\n\n\n\n

The project spanned over four days – two days in Stockholm, a travel day, and a day in Gothenburg – shooting content in several locations. Karl was required to work alongside a film team capturing still photography of actors, and portraits of interviewees. <\/p>\n\n\n\n

The assignment, however, proved to be quite challenging as the still-pictures had to be captured “over the shoulder”- without being in the way of the other team members. <\/p>\n\n\n\n

With the job being commissioned through Cherrydeck<\/a> in Hamburg, and with Karl’s involvement with a Swedish film team and Danish producer, the project marked as being the most international work he has participated in so far. <\/p>\n\n\n\n

Feedback<\/h4>\n\n\n\n

When describing the Cherrydeck application process<\/a>, Karl says it was easy and everything happened quickly. As he soon received a call from the agency, TBWA\/Chiat\/Day, discovering he had been selected to photograph the campaign.<\/p>\n\n\n\n

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It was a really great and unusual experience!<\/p>\nKarl Forsberg<\/cite><\/blockquote>\n\n\n\n

Karl refers to the job as one of the most international projects he has had the privileged to work on. <\/p>\n\n\n\n

<\/div>\n\n\n
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\"\"<\/a><\/figure><\/div>\n\n
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\"Photography<\/figure><\/div>\n\n
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\"\"<\/figure><\/div>\n\n
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\"Spotify<\/figure><\/div>\n\n
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\"\"<\/a><\/figure><\/div>\n\n\n
<\/div>\n\n\n\n

To know more about the campaign for which Karl took the photos, visit the Google Cloud website<\/a>. To see more of Karl’s work visit his Cherrydeck profile<\/a> or his Instagram account<\/a>. <\/p>\n\n\n\n

To read more success stories, have a look at the Equality Fragrances<\/em> launch movie<\/a> or how a creative event for Mont Blanc<\/a> was captured. <\/p>\n\n\n\n

To see how you can benefit from our services as a brand too, have a look at our offerings<\/a> or create an account<\/a>. <\/p>\n\n\n\n

\n","protected":false},"excerpt":{"rendered":"

Karl Forsberg was the photographer selected to capture images for the Google Cloud Referral Campaign for Spotify. <\/p>\nRead More<\/a>","protected":false},"author":3,"featured_media":10323,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[605103391],"tags":[605103689,605103461,436,605103598,605103423],"class_list":["post-10314","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-past-jobs-collabs","tag-business-corporate","tag-opportunities","tag-photography","tag-photography-jobs","tag-success-stories","col-md-4 col-sm-6"],"yoast_head":"\nSuccess Stories: Capturing Spotify's Customer Campaign with Karl<\/title>\n<meta name=\"description\" content=\"Karl Forsberg was the photographer selected to capture images for the Google Cloud Referral Campaign for Spotify. 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