{"id":23310,"date":"2021-10-04T23:14:45","date_gmt":"2021-10-04T21:14:45","guid":{"rendered":"https:\/\/cherrydeck.com\/blog\/?p=23310"},"modified":"2021-10-04T23:14:46","modified_gmt":"2021-10-04T21:14:46","slug":"cosmetics-makeup-photography-ecommerce","status":"publish","type":"post","link":"https:\/\/cherrydeck.com\/blog\/cosmetics-makeup-photography-ecommerce\/","title":{"rendered":"Cosmetics and Makeup Photography for eCommerce Websites"},"content":{"rendered":"\n<p>When you\u2019re selling cosmetics and makeup products online you need images that are both impactful and accurately capture colors and textures.<\/p>\n\n\n\n<p>And in the competitive world of cosmetics marketing, every image on your website also needs to convey quality, style, and beauty to win over new clients and drive sales.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Colour matching essentials<\/h3>\n\n\n\n<p>People shopping online for cosmetics and makeup products have very specific color preferences and needs when it comes to items like lipsticks, foundation, or eyeliner.<\/p>\n\n\n\n<p>If your product colors aren\u2019t captured accurately by a skilled product photographer you could end up issuing refunds or putting customers off your store altogether.\u00a0<\/p>\n\n\n\n<div style=\"height:6px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img data-recalc-dims=\"1\" decoding=\"async\" width=\"740\" height=\"495\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer.png?resize=740%2C495&#038;ssl=1\" alt=\"\" data-id=\"23311\" data-full-url=\"https:\/\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer.png\" data-link=\"https:\/\/cherrydeck.com\/blog\/?attachment_id=23311\" class=\"wp-image-23311\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer.png?resize=1024%2C685&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer.png?resize=300%2C201&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer.png?resize=768%2C513&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer.png?w=1071&amp;ssl=1 1071w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img data-recalc-dims=\"1\" decoding=\"async\" width=\"582\" height=\"782\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer-2.png?resize=582%2C782&#038;ssl=1\" alt=\"\" data-id=\"23312\" data-full-url=\"https:\/\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer-2.png\" data-link=\"https:\/\/cherrydeck.com\/blog\/?attachment_id=23312\" class=\"wp-image-23312\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer-2.png?w=582&amp;ssl=1 582w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/marnusmeyer-2.png?resize=223%2C300&amp;ssl=1 223w\" sizes=\"(max-width: 582px) 100vw, 582px\" \/><\/figure><\/li><\/ul><figcaption class=\"blocks-gallery-caption\">Photography by <a href=\"https:\/\/cherrydeck.com\/marnusmeyer\" target=\"_blank\" rel=\"noreferrer noopener\">Marnus Meyer<\/a><\/figcaption><\/figure>\n\n\n\n<div style=\"height:11px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Cohesive branding<\/h3>\n\n\n\n<p>The way you present your products conveys a lot about your brand, and it is important to ensure all your products are captured in a consistent way.<\/p>\n\n\n\n<p>Inconsistent lighting, depth of the field, or angles across your product images can make your website distracting and confusing instead of creating a reassuring sense of consistency and quality.<\/p>\n\n\n\n<p>A professional product photographer will capture stylish yet consistent images of your cosmetic and makeup products, helping you to provide stable branding and a cohesive eCommerce shopping experience.<\/p>\n\n\n\n<div style=\"height:5px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-gallery columns-2 is-cropped wp-block-gallery-2 is-layout-flex wp-block-gallery-is-layout-flex\"><ul class=\"blocks-gallery-grid\"><li class=\"blocks-gallery-item\"><figure><img data-recalc-dims=\"1\" decoding=\"async\" width=\"621\" height=\"782\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/magdaplewa.png?resize=621%2C782&#038;ssl=1\" alt=\"\" data-id=\"23313\" data-full-url=\"https:\/\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/magdaplewa.png\" data-link=\"https:\/\/cherrydeck.com\/blog\/?attachment_id=23313\" class=\"wp-image-23313\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/magdaplewa.png?w=621&amp;ssl=1 621w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/magdaplewa.png?resize=238%2C300&amp;ssl=1 238w\" sizes=\"(max-width: 621px) 100vw, 621px\" \/><\/figure><\/li><li class=\"blocks-gallery-item\"><figure><img data-recalc-dims=\"1\" decoding=\"async\" width=\"621\" height=\"780\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/magdaplewa-2.png?resize=621%2C780&#038;ssl=1\" alt=\"\" data-id=\"23314\" data-full-url=\"https:\/\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/magdaplewa-2.png\" data-link=\"https:\/\/cherrydeck.com\/blog\/?attachment_id=23314\" class=\"wp-image-23314\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/magdaplewa-2.png?w=621&amp;ssl=1 621w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/10\/magdaplewa-2.png?resize=239%2C300&amp;ssl=1 239w\" sizes=\"(max-width: 621px) 100vw, 621px\" \/><\/figure><\/li><\/ul><figcaption class=\"blocks-gallery-caption\">Photography by <a href=\"https:\/\/cherrydeck.com\/magdaplewa\" target=\"_blank\" rel=\"noreferrer noopener\">Magda Plewa<\/a><\/figcaption><\/figure>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\">Leave it to the beauty photography experts<\/h3>\n\n\n\n<p><a href=\"https:\/\/cherrydeck.com\/?utm_source=blog&amp;utm_medium=social&amp;utm_campaign=home-page&amp;utm_content=cosmetics-makeup-ecommerce\" target=\"_blank\" rel=\"noreferrer noopener\">Cherrydeck<\/a> allows you to take the hassle out of product photography for your cosmetics and makeup store.<\/p>\n\n\n\n<p>Use our handy photographer <a href=\"https:\/\/cherrydeck.com\/photographers?utm_source=blog&amp;utm_medium=social&amp;utm_campaign=search&amp;utm_content=cosmetics-makeup-ecommerce\" target=\"_blank\" rel=\"noreferrer noopener\">search filters<\/a> to tell us what you are looking for and we\u2019ll connect you with talented professionals who can help bring your products to life.<\/p>\n\n\n\n<p>Or try out Cherrydeck&#8217;s innovative <a href=\"https:\/\/clients.cherrydeck.com\/branded-stock?utm_source=blog&amp;utm_medium=social&amp;utm_campaign=branded-stock&amp;utm_content=cosmetics-makeup-ecommerce\" target=\"_blank\" rel=\"noreferrer noopener\">Cherrydeck Branded Stock\u2122<\/a> service.\u00a0<\/p>\n\n\n\n<p>Send us your products and we\u2019ll have them photographed by professionals, providing you with a stock library of images within three weeks. Best of all you\u2019ll only pay for images you use.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"740\" height=\"416\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/09\/Edzard-Branded-Stock-process.png?resize=740%2C416&#038;ssl=1\" alt=\"\" class=\"wp-image-23288\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/09\/Edzard-Branded-Stock-process.png?resize=1024%2C576&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/09\/Edzard-Branded-Stock-process.png?resize=300%2C169&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/09\/Edzard-Branded-Stock-process.png?resize=768%2C432&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/09\/Edzard-Branded-Stock-process.png?resize=1536%2C864&amp;ssl=1 1536w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/09\/Edzard-Branded-Stock-process.png?resize=1400%2C788&amp;ssl=1 1400w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/09\/Edzard-Branded-Stock-process.png?w=1600&amp;ssl=1 1600w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/09\/Edzard-Branded-Stock-process.png?w=1480&amp;ssl=1 1480w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><\/figure><\/div>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large\"><a href=\"https:\/\/clients.cherrydeck.com\/branded-stock?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=branded-stock&amp;utm_content=cosmetics-makeup-ecommerce\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"740\" height=\"145\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?resize=740%2C145&#038;ssl=1\" alt=\"\" class=\"wp-image-22188\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?resize=1024%2C200&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?resize=300%2C59&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?resize=768%2C150&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?resize=1536%2C300&amp;ssl=1 1536w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?resize=2048%2C400&amp;ssl=1 2048w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?resize=1400%2C273&amp;ssl=1 1400w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?w=1480&amp;ssl=1 1480w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2021\/06\/Branded-Stock.png?w=2220&amp;ssl=1 2220w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><\/a><\/figure><\/div>\n\n\n\n<div style=\"height:14px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Try out <a href=\"https:\/\/clients.cherrydeck.com\/branded-stock?utm_source=blog&amp;utm_medium=social&amp;utm_campaign=branded-stock&amp;utm_content=cosmetics-makeup-ecommerce\" target=\"_blank\" rel=\"noreferrer noopener\">Cherrydeck Branded Stock\u2122 now<\/a> or have a look at all our services, <a href=\"https:\/\/clients.cherrydeck.com\/?utm_source=blog&amp;utm_medium=social&amp;utm_campaign=clients-page&amp;utm_content=cosmetics-makeup-ecommerce\" target=\"_blank\" rel=\"noreferrer noopener\">here<\/a>. To see previous jobs and collaborations with brands, have a look at our <a href=\"https:\/\/cherrydeck.com\/blog\/category\/past-jobs-collabs\/\" target=\"_blank\" rel=\"noreferrer noopener\">blog<\/a>.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n","protected":false},"excerpt":{"rendered":"<p>When you\u2019re selling cosmetics and makeup on e-commerce you need photography that is both impactful and accurately captures colors and textures.<\/p>\n<a class=\"read-more-link\" href=\" https:\/\/cherrydeck.com\/blog\/cosmetics-makeup-photography-ecommerce\/ \">Read More<\/a>","protected":false},"author":3,"featured_media":23314,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[605103613],"tags":[605103616,605103653,605103363,436],"class_list":["post-23310","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","tag-brand","tag-brand-marketing","tag-insights","tag-photography","col-md-4 col-sm-6"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Cosmetics and Makeup Photography for eCommerce Websites<\/title>\n<meta name=\"description\" content=\"When you\u2019re selling cosmetics and makeup on e-commerce you need photography that is both impactful and accurately captures colors and textures\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, 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