{"id":23435,"date":"2021-10-18T11:49:00","date_gmt":"2021-10-18T09:49:00","guid":{"rendered":"https:\/\/cherrydeck.com\/blog\/?p=23435"},"modified":"2025-01-20T11:15:21","modified_gmt":"2025-01-20T10:15:21","slug":"success-stories-blackroll-custom-stock-library","status":"publish","type":"post","link":"https:\/\/cherrydeck.com\/blog\/success-stories-blackroll-custom-stock-library\/","title":{"rendered":"Success Stories: A Custom Stock Library Following The Blackroll Playbook"},"content":{"rendered":"\n
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Client:<\/strong> Blackroll<\/p>\n\n\n\n

Outcome:<\/strong> Branded photography library with 881 images<\/p>\n\n\n\n

Duration:<\/strong> 25 days<\/p>\n<\/div>\n\n\n\n

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\"blackroll<\/figure>\n<\/div>\n<\/div>\n\n\n\n

The assignment<\/h4>\n\n\n\n

Blackroll<\/a> needed visual content to use freely on their social media, marketing, and communication channels. Instead of planning a full production involving large teams and resources from the start, the brand decided to test Cherrydeck’s Branded Stock<\/a> service to create a Blackroll custom stock library they could use for all their needs.<\/p>\n\n\n\n

The process<\/h4>\n\n\n\n

Blackroll collaborated with Cherrydeck to source custom imagery at scale in a quick, cost-effective, and stress-free way.<\/p>\n\n\n\n

The brand started by submitting its brand guidelines under the ‘Blackroll Playbook’, and Cherrydeck selected the most fitting photographers among 150+ candidates from around the world. Afterward, Blackroll sent an assortment of 14 products to be photographed, and simply waited for the results while the selected creators got to work.<\/p>\n\n\n\n

A couple of weeks later, Blackroll received more than 800 ready-to-buy branded images from 4 photographers. The brand’s custom stock library included 11 different scenarios and sets and featured 8 different models. <\/p>\n\n\n\n

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The results<\/h4>\n\n\n\n

The Cherrydeck Branded Stock<\/a> service guarantees a win-win solution. From all the pictures delivered, Blackroll was able to choose the best fitting according to their needs and pay only for that selection.<\/p>\n\n\n\n

After the first purchase, both selected and non-selected pictures remained stored in the brand’s private content marketplace and accessible for one year.<\/p>\n\n\n\n

<\/div>\n\n\n\n
\"blackroll<\/figure><\/div>
\"blackroll<\/figure><\/div><\/div>
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The success of Blackroll’s<\/a> first experience using Branded Stock<\/a> resulted in the brand using the service again to create yet another custom stock photography library for their new products and campaigns.<\/p>\n\n\n\n

Sounds interesting? Create your own custom stock library with your brand’s products. Get started with Cherrydeck Branded Stock today.<\/a><\/p>\n\n\n

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\"\"<\/a><\/figure><\/div>\n\n\n

To see other Cherrydeck Branded Stock examples, check out how Edzard created a its own custom stock photography library here<\/a>!<\/p>\n\n\n\n

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Pictures by Fabian Heigel<\/a>, Urs Golling<\/a>, Jelena Filipinski<\/a>, and Tonya Matyu<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Blackroll tested Cherrydeck Branded Stock to create a high-quality custom stock library with on-brand visual content for their channels.<\/p>\nRead More<\/a>","protected":false},"author":3,"featured_media":23444,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[605103391],"tags":[605103616,605103653,605103363,605103423],"class_list":["post-23435","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-past-jobs-collabs","tag-brand","tag-brand-marketing","tag-insights","tag-success-stories","col-md-4 col-sm-6"],"yoast_head":"\nSuccess Stories: A Custom Stock Library Following The Blackroll Playbook<\/title>\n<meta name=\"description\" content=\"Blackroll tested Cherrydeck Branded Stock to create a high-quality custom stock library with on-brand visual content for their channels.\" \/>\n<meta name=\"robots\" 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