{"id":28181,"date":"2022-11-04T10:57:36","date_gmt":"2022-11-04T09:57:36","guid":{"rendered":"https:\/\/cherrydeck.com\/blog\/?p=28181"},"modified":"2023-01-31T11:31:05","modified_gmt":"2023-01-31T10:31:05","slug":"tips-for-product-page","status":"publish","type":"post","link":"https:\/\/cherrydeck.com\/blog\/tips-for-product-page\/","title":{"rendered":"10 Tips to Create an Outstanding eCommerce Product Page"},"content":{"rendered":"\n<p><strong>To succeed in eCommerce, you need more than just great products. You need a website that showcases your e-commerce products in such a way that customers feel they can\u2019t live without them. Check out these helpful tips on how to create or improve your ecommerce product page.<\/strong><\/p>\n\n\n\n<p>A top-notch homepage is essential. But the importance of great product pages with <a href=\"http:\/\/clients.cherrydeck.com\/branded-stock?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">outstanding product photography<\/a> can\u2019t be understated.&nbsp;<\/p>\n\n\n\n<p>Cluttered product pages contain too much text, are unattractive, and are off-putting. If customers are distracted and can\u2019t find what they\u2019re looking for, they\u2019ll leave. Effective design of product pages leads to better conversion rates.&nbsp;<\/p>\n\n\n\n<p>We\u2019re going to look at some tips to help you build great product pages. Showcase your ecommerce products the right way and make more sales:<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">1. Know your brand<\/h4>\n\n\n\n<p>First things first, you must ensure you know your brand \u2013 whether you may be building an eCommerce site from scratch or looking to overhaul an existing one. Selling products goes beyond just putting them on a website, you have to think about how you want people to feel when they come across your business. <\/p>\n\n\n\n<p>Understanding your brand will help in decision-making around product page design. Think of the following questions:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Understand your target audience. Who are they? What do they like? This should inform your choices when designing your page.<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>Know the competition. To compete, you\u2019ll need to differentiate. What are competitors doing that work? How can you improve?<\/li><\/ul>\n\n\n\n<ul class=\"wp-block-list\"><li>What is your company culture? What&#8217;s your mission? Understanding this will reveal what you&#8217;ll want to project through your product page design.<\/li><\/ul>\n\n\n\n<p>This information can also be used for <a href=\"https:\/\/www.sandbox.namecheap.com\/guru-guides\/launching-a-branded-blog\/\" target=\"_blank\" rel=\"noreferrer noopener\">launching a branded blog<\/a>. This is an excellent way to talk about your business and products. It\u2019s a fun way to boost your brand&#8217;s discoverability and leads to increased web traffic. Write it with search engine optimization (SEO) in mind. Use keywords and phrases that people use when googling the kinds of products you sell.<\/p>\n\n\n\n<p>In addition, defining your brand along with your brand photography style, will allow you to achieve a consistent look across your website, social media, and other communication channels.<\/p>\n\n\n\n<figure class=\"wp-block-gallery aligncenter has-nested-images columns-default is-cropped wp-block-gallery-1 is-layout-flex wp-block-gallery-is-layout-flex\">\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"682\" height=\"1024\" data-id=\"28416\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/GHP_1155.jpg?resize=682%2C1024&#038;ssl=1\" alt=\"Cherrydeck Branded Stock\u2122 for Rosenthal\" class=\"wp-image-28416\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/GHP_1155.jpg?resize=682%2C1024&amp;ssl=1 682w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/GHP_1155.jpg?resize=200%2C300&amp;ssl=1 200w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/GHP_1155.jpg?resize=768%2C1152&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/GHP_1155.jpg?resize=1024%2C1536&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/GHP_1155.jpg?w=1333&amp;ssl=1 1333w\" sizes=\"(max-width: 682px) 100vw, 682px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"740\" height=\"925\" data-id=\"28417\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?resize=740%2C925&#038;ssl=1\" alt=\"Cherrydeck Branded Stock\u2122 for Harvest Moon\" class=\"wp-image-28417\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?resize=819%2C1024&amp;ssl=1 819w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?resize=240%2C300&amp;ssl=1 240w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?resize=768%2C960&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?resize=1229%2C1536&amp;ssl=1 1229w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?resize=1638%2C2048&amp;ssl=1 1638w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?resize=1400%2C1750&amp;ssl=1 1400w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?w=1920&amp;ssl=1 1920w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/HM-20.jpg?w=1480&amp;ssl=1 1480w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img data-recalc-dims=\"1\" height=\"1024\" width=\"683\" decoding=\"async\" data-id=\"28419\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/LMK-Klosterkitchen-1Shot-04-1.jpg?resize=683%2C1024&#038;ssl=1\" alt=\"Cherrydeck Branded Stock\u2122 for Kloster Kitchen\" class=\"wp-image-28419\"\/><\/figure>\n<figcaption class=\"blocks-gallery-caption\"><a href=\"http:\/\/clients.cherrydeck.com\/branded-stock?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Cherrydeck Branded Stock\u2122<\/a> for <a href=\"https:\/\/cherrydeck.com\/blog\/2022\/09\/28\/success-stories-rosenthal?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">Rosenthal<\/a>, Harvest Moon and <a href=\"https:\/\/cherrydeck.com\/blog\/2022\/06\/16\/success-stories-kloster-kitchen\/\" target=\"_blank\" rel=\"noreferrer noopener\">Kloster Kitchen<\/a><\/figcaption><\/figure>\n\n\n\n<h4 class=\"wp-block-heading\">2. Minimalist Design<\/h4>\n\n\n\n<p>It may sound clich\u00e9, but less is more. A product page is supposed to allow the product to shine. If the page is too busy, it\u2019ll distract your customers. It\u2019s got to be attractive but functional. You\u2019ll want to show your brand identity, but not at the expense of clarity.&nbsp;<\/p>\n\n\n\n<p>A minimalist approach has another advantage too. It creates space. You can use that space to draw the eye of the viewer to where you want it. Feel free to be creative with font choice and color. You want your product to stand out, after all. Just don\u2019t overdo it.<br><br> The\u00a0<a href=\"https:\/\/tools.picsart.com\/text\/font-generator\/\" target=\"_blank\" rel=\"noreferrer noopener\">Quicktools font generator by Picsart\u00a0<\/a>offers a wide range of font styles and options to choose from.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/minimalist-design.png?resize=633%2C633&#038;ssl=1\" alt=\"10 Tips to Create an Outstanding eCommerce Product Page \" class=\"wp-image-28403\" width=\"633\" height=\"633\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/minimalist-design.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/minimalist-design.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/minimalist-design.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/minimalist-design.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/minimalist-design.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/minimalist-design.png?w=1080&amp;ssl=1 1080w\" sizes=\"(max-width: 633px) 100vw, 633px\" \/><figcaption>versoskincare.com and travelite.de<\/figcaption><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">3. Short but high-quality copy<\/h4>\n\n\n\n<p>Shoppers have a short attention span, so your write-ups must reflect that. Keep the text short but pithy. The obscure or verbose language will turn off many potential customers. Just like the product page design, you want to take a less-is-more approach.&nbsp;<\/p>\n\n\n\n<p>Use words that fit your brand. If you sell high-end electronics then words like \u201cfidelity\u201d or \u201cergonomic\u201d are appropriate. To persuade customers you offer the best office products, you want alternatives. Words like \u201cprofessional\u201d and \u201cefficient\u201d suit best. <\/p>\n\n\n\n<p>The tone of the copy needs to match your brand and the product. Therefore, messaging should keep your ultimate aim in sight. That aim is to convert. So use appropriate trigger words that grab the reader\u2019s attention. <\/p>\n\n\n\n<p>For example, imagine you\u2019re in the business of selling vitamin supplements. Words like \u201cboost\u201d or \u201cenergize\u201d will have the right appeal. They direct the shopper\u2019s mind toward health. If the copy is effective, customers will want to learn more. We\u2019ll look at how you can provide more detailed information later.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/mailchimp-and-inexterior.png?resize=614%2C614&#038;ssl=1\" alt=\"10 Tips to Create an Outstanding eCommerce Product Page \" class=\"wp-image-28404\" width=\"614\" height=\"614\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/mailchimp-and-inexterior.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/mailchimp-and-inexterior.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/mailchimp-and-inexterior.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/mailchimp-and-inexterior.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/mailchimp-and-inexterior.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/mailchimp-and-inexterior.png?w=1080&amp;ssl=1 1080w\" sizes=\"(max-width: 614px) 100vw, 614px\" \/><figcaption>mailchimp.com and inexterior-shop.com<\/figcaption><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">4. Put new products front and center<\/h4>\n\n\n\n<p>If you\u2019ve established your brand, you\u2019ll need to embrace newness. This will encourage return business. Ensure to label new products as such. Customers are more likely to return if they\u2019re sure there will be fresh merchandise on offer.&nbsp;<\/p>\n\n\n\n<p>Restyling existing products can also give a sense of freshness. When you do this, make sure you shout about it on your website. A \u201cjust in\u201d or \u201cnew\u201d section will prompt the curious to explore. More exploration of your products leads to increased sales.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">5. Beautiful Images<\/h4>\n\n\n\n<p>Images should be high quality. Consequently, investing in <a href=\"https:\/\/clients.cherrydeck.com\/branded-stock?utm_source=blog\" target=\"_blank\" rel=\"noreferrer noopener\">professional product photography<\/a> is a necessary cost. <\/p>\n\n\n\n<p>Allow customers to scroll through several images that show off the product&#8217;s features. In the case of physical products, present images from several angles. If you\u2019re clever with image choice, you can reduce the amount of text required. Show, don\u2019t tell.<\/p>\n\n\n\n<p>Ideally, images should show the products in use. In the fashion industry, for example, customers get a better idea of how an item of clothing looks when it\u2019s on a model. Ideally, presented on a variety of models with different body types. A picture of a shirt on a plain background can only tell you so much.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/Rosenthal.png?resize=629%2C629&#038;ssl=1\" alt=\"10 Tips to Create an Outstanding eCommerce Product Page \" class=\"wp-image-28405\" width=\"629\" height=\"629\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/Rosenthal.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/Rosenthal.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/Rosenthal.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/Rosenthal.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/Rosenthal.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/Rosenthal.png?w=1080&amp;ssl=1 1080w\" sizes=\"(max-width: 629px) 100vw, 629px\" \/><figcaption>rosenthal.de<\/figcaption><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">6. Make the details available<\/h4>\n\n\n\n<p>You\u2019ve got a clean design for your product page. Your copy is enticing yet to the point. Eye-catching images that your customers can interact with have piqued their interest. Now they want to know more. It is especially true with new products.<\/p>\n\n\n\n<p>Ensure you provide a link to a specifications page. Even better, you could also have an expanding specs section on the product page. That way, you provide the information without diluting the page&#8217;s clean design. It should have all the information necessary for a customer to decide. For physical products, like furniture, electronics or fashion,  this may include dimensions\/measurements or environmental impact information.&nbsp;<\/p>\n\n\n\n<p>In the case of products requiring a lot of information, offer a downloadable fact sheet. For instance, if you offer software-as-a-service (SaaS) with myriad options to consider, offering this info as a pdf allows interested customers to dig deeper at their own pace.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/illusionist-and-dibbern.png?resize=607%2C607&#038;ssl=1\" alt=\"10 Tips to Create an Outstanding eCommerce Product Page \" class=\"wp-image-28406\" width=\"607\" height=\"607\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/illusionist-and-dibbern.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/illusionist-and-dibbern.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/illusionist-and-dibbern.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/illusionist-and-dibbern.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/illusionist-and-dibbern.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/illusionist-and-dibbern.png?w=1080&amp;ssl=1 1080w\" sizes=\"(max-width: 607px) 100vw, 607px\" \/><figcaption>theillusionist-gin.com and dibbern.de<\/figcaption><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">7. Bundle up or recommend add-ons<\/h4>\n\n\n\n<p>Some products lend themselves to accessories. Suggesting bundles of items, and showing combined pricing, is an excellent sales booster.<\/p>\n\n\n\n<p>For instance, if you\u2019re a fashion company, make sure you\u2019re recommending items that go with what you&#8217;re showcasing on the product page.&nbsp;If a shopper sees a beautiful dress, then offer the perfect shoes to go with it. <\/p>\n\n\n\n<p>Make sure that your images feature the items together. You can also reveal what other customers are buying with the product. This can prompt additional sales of partner products.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/sonoro-1.png?resize=605%2C605&#038;ssl=1\" alt=\"\" class=\"wp-image-28425\" width=\"605\" height=\"605\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/sonoro-1.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/sonoro-1.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/sonoro-1.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/sonoro-1.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/sonoro-1.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/sonoro-1.png?w=1080&amp;ssl=1 1080w\" sizes=\"(max-width: 605px) 100vw, 605px\" \/><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">8. Use technology to make it interactive<\/h4>\n\n\n\n<p>Customers often want to get a feel for products before they purchase. It\u2019s challenging to fulfill that desire with only text and static images. When you\u2019re offering up something new to the market, customers need to get familiar before they buy. You\u2019ll make more sales if you can give the shopper an interactive experience.<\/p>\n\n\n\n<p>Amazon has an excellent tool that uses augmented reality (AR). If someone is browsing for a new chair, for example, they can use AR to see what it would look like in their office. This clever technology renders the image of the product to scale. Thus, the customer gets an idea of how it looks in its intended place.<\/p>\n\n\n\n<p>Interactivity isn\u2019t only for physical products but for software or services too. Imagine you sell software for <a href=\"https:\/\/www.dialpad.com\/uk\/guides\/call-center-workforce-management\/\">call center workforce management<\/a>. Tools such as Walnut allow B2B companies to create personalized demos. It\u2019s a great way to give a potential customer a feel for a product.<\/p>\n\n\n\n<h4 class=\"wp-block-heading\">9. Reinforce your copy with testimonials<\/h4>\n\n\n\n<p>Think about how you shop online. You\u2019re never going to take the word of the seller. You\u2019ll naturally want to know what other customers\u2019 experience was like. Enable your customers to post reviews on the product page, and you&#8217;ll achieve two things.&nbsp;&nbsp;<\/p>\n\n\n\n<p>Firstly, you give potential new customers a window into what your products are like. You\u2019ll need a system in place that ensures these are genuine purchases. You could ask reviewers to submit their <a href=\"https:\/\/contactout.com\/blog\/find-email-address\/\" target=\"_blank\" rel=\"noreferrer noopener\">email addresses<\/a> to verify your records.<\/p>\n\n\n\n<p>Secondly, you\u2019ll be able to track <a href=\"https:\/\/www.dialpad.com\/uk\/glossary\/csat\/\" target=\"_blank\" rel=\"noreferrer noopener\">customer satisfaction<\/a>. It is vital for any business that wants to maintain a high standard. Allow customers to post pictures with reviews. It will make them more credible. Enable a scoring system such as stars or marks out of ten. Ratings are an eye-catching feature that browsers look out for.<\/p>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"aligncenter size-large is-resized\"><img data-recalc-dims=\"1\" decoding=\"async\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/reveel-and-plenaire.png?resize=569%2C569&#038;ssl=1\" alt=\"10 Tips to Create an Outstanding eCommerce Product Page \" class=\"wp-image-28407\" width=\"569\" height=\"569\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/reveel-and-plenaire.png?resize=1024%2C1024&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/reveel-and-plenaire.png?resize=300%2C300&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/reveel-and-plenaire.png?resize=100%2C100&amp;ssl=1 100w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/reveel-and-plenaire.png?resize=768%2C768&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/reveel-and-plenaire.png?resize=50%2C50&amp;ssl=1 50w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/11\/reveel-and-plenaire.png?w=1080&amp;ssl=1 1080w\" sizes=\"(max-width: 569px) 100vw, 569px\" \/><figcaption>reveel-skincare.com and plenaire.co<\/figcaption><\/figure><\/div>\n\n\n\n<h4 class=\"wp-block-heading\">10. Promote &#8216;Sharing&#8217;<\/h4>\n\n\n\n<p>Allow customers to share a product page over social media. You can add buttons for Facebook, WhatsApp, Instagram, and Twitter. Customers can get excited when they\u2019re shopping and they want to share that excitement. This leads to <a href=\"https:\/\/www.ranktracker.com\/blog\/the-roles-of-seo-and-brand-awareness-and-how-can-they-go-together\/\" target=\"_blank\" rel=\"noreferrer noopener\">increased brand awareness<\/a> and exposure for your products. Remember that you want a clean design for your website. You can use a single \u201cshare\u201d button that allows customers to send through their platform of choice.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><a href=\"https:\/\/clients.cherrydeck.com\/branded-stock?utm_source=blog&amp;utm_medium=banner&amp;utm_campaign=clients-page-brandedstock&amp;utm_content=tips-product-page\"><img data-recalc-dims=\"1\" decoding=\"async\" width=\"740\" height=\"193\" src=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?resize=740%2C193&#038;ssl=1\" alt=\"\" class=\"wp-image-24825\" srcset=\"https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?resize=1024%2C267&amp;ssl=1 1024w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?resize=300%2C78&amp;ssl=1 300w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?resize=768%2C200&amp;ssl=1 768w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?resize=1536%2C400&amp;ssl=1 1536w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?resize=2048%2C534&amp;ssl=1 2048w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?resize=1400%2C365&amp;ssl=1 1400w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?w=1480&amp;ssl=1 1480w, https:\/\/i0.wp.com\/cherrydeck.com\/blog\/wp-content\/uploads\/2022\/01\/Branded-Stock_2.png?w=2220&amp;ssl=1 2220w\" sizes=\"(max-width: 740px) 100vw, 740px\" \/><\/a><\/figure>\n\n\n\n<h3 class=\"wp-block-heading\">Let&#8217;s sum it up<\/h3>\n\n\n\n<p>Here are 10 tips to create an outstanding product page that showcases your e-commerce products with good conversion rates:<\/p>\n\n\n\n<ol class=\"wp-block-list\"><li>Know your brand<\/li><li>Minimalist Design<\/li><li>Short but high-quality copy<\/li><li>Put new products front and center<\/li><li>Beautiful Images<\/li><li>Make the details available<\/li><li>Bundle up or recommend add-ons<\/li><li>Use technology to make it interactive<\/li><li>Reinforce your copy with testimonials<\/li><li>Promote sharing<\/li><\/ol>\n\n\n\n<p>There you have it! You can explore more ecommerce insights on the <a href=\"http:\/\/cherrydeck.com\/blog\">Cherrydeck blog<\/a>, or read about the <a href=\"https:\/\/cherrydeck.com\/blog\/2022\/11\/01\/visual-essentials-ecommerce-website\/\">visual essentials of a great ecommerce website<\/a>. Make sure to check out these 17 <a href=\"https:\/\/cherrydeck.com\/blog\/2022\/09\/19\/product-photography-ideas\/\">product photography ideas for your brand<\/a> if you are looking for some inspiration.<\/p>\n\n\n\n<hr class=\"wp-block-separator\"\/>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\"><\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.66%\">\n<p style=\"font-size:13px\"><strong>Tanhaz Kamaly &#8211; Partnership Executive, UK, Dialpad UK<\/strong><\/p>\n\n\n\n<p style=\"font-size:10px\"><a href=\"https:\/\/uk.linkedin.com\/in\/tanhaz-kamaly-57160397\">Tanhaz Kamaly<\/a> is a Partnership Executive at <a href=\"https:\/\/www.dialpad.com\/uk\/products\/cloud-phone-system\/\">Dialpad, a modern cloud phone systems<\/a> and business communications platform that turns conversations into the best opportunities, both for businesses and clients. He is well-versed and passionate about helping companies work in constantly evolving contexts, anywhere, anytime. Tanhaz has also written for other domains such as <a href=\"https:\/\/www.notgoingtouni.co.uk\/blog\/companies-are-utilizing-gamification-during-recruitment-process-heres-what-know\">Not Going To Uni<\/a> and <a href=\"https:\/\/www.cybersecurity-insiders.com\/identity-verification-vs-authentication-key-similarities-and-differences\/\">Cybersecurity Insiders<\/a>.<\/p>\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Explore these tips to build a great product page for your eCommerce business. Showcase your products the right way and make more sales.<\/p>\n<a class=\"read-more-link\" href=\" https:\/\/cherrydeck.com\/blog\/tips-for-product-page\/ \">Read More<\/a>","protected":false},"author":3,"featured_media":28405,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[605103613],"tags":[605103616,605103800,605103363,605103781],"class_list":["post-28181","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-insights","tag-brand","tag-ecommerce","tag-insights","tag-product-photography","col-md-4 col-sm-6"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>10 Tips to Create an Outstanding eCommerce Product Page<\/title>\n<meta name=\"description\" content=\"Explore these tips to build a great product page for your eCommerce business. 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