The key difference between the Licenses is seen in the rights you have to advertise your content piece(s). Discover what each license include, below: 

The Basic License includes: 
– Social (including Ads)
– E-Commerce (including Retargeting)
– E-Mail Marketing
– Press / PR
– Website
– Flyers & Catalogue

Cost: It’s always included in the price per content piece.

The Extended License includes: 
– Retail Products
– TV & Broadcasting
– Out of home
– Print Media

Cost: there are two options:
1. Buying a license for one asset only: € 200 once for this one asset
2. Buying licenses for all assets: € 100 once for each asset they own