Primal.y – Disrupting male beauty industry

Primal Y

Post Processing 

A collection of natural light photography portraits on 35mm film celebrating the beauty and individuality of each and everyone of us, with a splash of retro-colouring

S O U L

Social media pictures for a cultural gift shop where hand-made goods meet poetry

Daravere Cultural Gift Shop

A shoot showcasing actor's Frederic "Freddy" Negrescu range

Freddy's Emotions

Social Media x Menu photos for Casa Capsa's craft sweets,  the oldest cake shop in Bucharest founded in 1852

Capsa Chocolaterie

Trainer, martial artist & model Andrey Foday, bettering himself each day

Foday's Perseverance

Social Media x Menu photos for Casa Capsa's craft cakes,  the oldest cake shop in Bucharest founded in 1852



Primal Y

Maverick Whythe

București, Romania