CherrydeckCole Ndelu – Conceptual & Advertising Photographer

Cole Ndelu

Johannesburg, South Africa

Travel city: Wakefield, UK

Conceptual & Advertising | Fashion & Beauty | Fine Arts

I'm an awarded conceptual portrait and fashion photographer based in Johannesburg, South Africa. I graduated in 2016 from the Stellenbosch Academy of Design and Photography with a degree in Visual Communication, with a major in photography. My work counters popularized representations of black people and Africa, I do this by creating imagery that places black people at the centre; my work celebrates blackness and is a reflection of the love that I have for my kin. I create from a place of love and unapologetic blackness; I believe that's it's my responsibility to make imagery that contributes positively to my community because representation is important, brown girls and boys need to see themselves as beautiful and possible.

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